Splitwise is a startup with a mobile + web app that lets its users keep tabs of bills and shared expenses with roommates, friends, partners, etc. They wanted to rebrand and portray a more profesional, trustworthy, and neat (tidy) feel. They wanted to stick with their old logo's concept of a house featuring an 'S' or '$' inside. I worked on the new design of the logo mark, as well as choosing the colors and typeface for the wordmark. This new design influenced their version 3 release, Fat Rabbit.
On the top is the actual logo, with and without the wordmark. Below is the black and white version, and the bottom is the wordmark alone.